Monday, 18 October 2010
Wednesday, 6 October 2010
Conventions of a music video
Camera Movement: The movement of the camera is used to follow and trace the artist or band. Camera movements include tilts (such as in daniel beddingfield's - never gonna leave your side video where the camera tilts up the building away from him), pans, tracking (also in the same video where the camera tracks her galloping) and crane shots.
Mise-en-scene: This refers to the arrangement of performers and props on stage or in a scene for a production of a music video or any other media text. Mise-en- scene puts importance on the representation of something. An example is, ‘Mad’ by Neyo. The mise-en scene involves him walking down a road alone, being in an isolated room. This reflects the isolation from his lover. Also, the props include hats and dark clothes which represent the down mood of the song. Similarly, the lighting is kept very dark as it is black and white; this connotes the angry and depressed mood.
Editing: Jump cuts is the predominant editing technique used in music videos. This is because this allows a sudden change from one scene to another. Similarly, transitions such as fade and dissolve are very common in music videos as they create a different effect to cuts for example in JLS video beat again where the scene fades to jump to the next scene.
Costume: This goes with the scenes in the song and reflects the genre - for example they are dressed in smart yet old fashioned clothes that make them look upper class in Beyonce's video naughty girl. Costume is an important factor because it has a slight influence on how the viewers will dress because they use some of the celebrities as role models.
Moodboard
Tuesday, 5 October 2010
Song Choice
Researching songs
After searching through these songs we chose Chase and Status ft. Plan B - Pieces. This choice was made because it tells the story of a boy and girl who are not together anymore and the boy is saying how 'you don't care about me anymore'. We imagined seeing the two together and then the boyfriend finding out that she is cheating by finding different 'pieces' of clues and putting them together.
You don't care,
About me,
Anymore,
Thats why you, you wanna break my heart,
Into pieces on the floor.
If you don't care,
About me,
Anymore,
Why do you, you wanna break my heart,
Into pieces on the floor.
You don't care,
About me,
Anymore,
Thats why you, you wanna break my heart. (echo)
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, now-o-ow-o-ow i'm just cold inside.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, now-o-ow-o-ow i'm just cold inside.
I remember when i used to feel sutin, now-o-ow-o-ow i'm just cold inside.
I remember when i used to feel sutin, now-w-w-w i'm just cold inside.
If you don't care,
About me,
Anymore,
Why do you, you wanna break my heart,
Into pieces on the floor.
You don't care,
About me,
Anymore,
Thats why you, you wanna break my heart...
I remember when i used to feel sutin, now-o-ow-ow i'm just cold inside.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, i remember when i used to feel sutin.
I remember when i used to feel sutin, now-o-ow-o-ow i'm just cold inside.
You don't care,
About me,
Anymore,
Thats why you, you wanna break my heart.....